Strategist Content Marketing Senior

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Date: Dec 20, 2021

Location: Phoenix, AZ, US

Company: SRP

SRP is one of the largest public power and water utilities in the U.S. providing electricity to approximately one million customers in the greater metropolitan Phoenix area. Since its founding in 1903, SRP has fostered a culture of stewardship and customer service consistently ranking as an industry leader in customer service according to J.D. Power. SRP continues to adapt to its changing business environment by seeking innovative ways to reimagine utility service and the provision of critical resources essential to the life and economy of Arizona.

Job Brief

SRP is seeking a senior content and marketing strategist to lead our executive communications, investor relations, public information, and diversity equity and inclusion (DEI) efforts. This candidate should have extensive account management, strategic and crisis communications, public relations, and/or other relevant experience. Strategist will join an experienced team that leads efforts to translate SRP's brand platform and vision into strategic communications while creating compelling, relevant, and effective content across all channels and platforms. This strategist will primarily develop messaging alongside communication and marketing plans for key strategic initiatives.  Should be experienced leading projects, working on tight timelines, coordinating multiple approvals with various stakeholders, and moving key issues forward independently. Strategist collaborates heavily with internal experts, executive leadership, creative services, channel owners, community partnerships/events teams, project management and media relations groups to develop brand voice and tone and messaging consistency throughout all customer and community experiences.  

Job Responsibilities

  • Translate SRP brand platform and overall customer and community segment strategies into strategic communications messages, engaging content and digital/traditional experiences that are relevant for SRP audiences and builds the SRP brand. 
  • Oversee collaborative content development efforts across several teams including creation of messaging hierarchy and journeys, content and communications plans, channel distribution and media plans, and strong creative briefs. 
  • Advise on corporate communication approaches related to current and shifting public sentiment.  
  • Provide strong account/project management skills, work with executive teams and other key stakeholders to ensure organizational needs and KPIs are met.  
  • Employ deep expertise and in-depth understanding of integrated, cross-vehicle marketing and communications planning to craft executional plans and oversee that deliver against program/project objectives. 
  • Develop and govern SRP's overarching omni-channel editorial calendar and manage related media/advertising mix. 
  • Manage relationships with internal and external partners (agency, sponsorships, strategic partnerships) to achieve advertising and marketing goals within budget and on deadline. 
  • Other duties as assigned. 


Completion of a Bachelor's Degree from an accredited institution that prepares the employee for the assignment.


Minimum of 5 years of experience in integrated marketing planning/content marketing experience preferred. 

Additional Information

* Agency experience preferred * We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply -- we'd love to hear from you. 

  • Role will work fully remotely until January 2022, then a 2-days-a-week-in-office hybrid working position. 
  • Must have experience working with complex organizations with multiple approval structures. 
  • Should demonstrate understanding of integrated marketing planning and analytics that includes traditional and digital advertising. 
  • Should exhibit exceptional emotional intelligence, business savvy and tact. Demonstrated ability to drive projects, motivate project teams and negotiate conflict  
  • Should exhibit strong project management skills including budget planning and resource management. 
  • Should demonstrate exceptional written and verbal communication skills, including the ability to: write clearly, succinctly and correctly; write convincingly in an engaging and expressive manner; avoid unnecessary use of jargon or complicated language and write in a well-structured and logical way.  
  • Should have strong presentation skills with an ability to report complex analytics and strategy information to audiences at all levels of the organization. 
  • Demonstrated success in client management including presenting strategies, negotiating timelines and delivering constructive feedback to creative teams and clients. 
  • Should have knowledge of evolving industry market, economic & environmental factors. 
  • Can apply integrated marketing, communication planning, audience messaging development strategic communication strategy best practices. 
  • Must be creative and innovative in employing marketing and communications strategies. 


Requisition Details

Requisition ID: 13677



Equal Opportunity Employer Statement


Salt River Project (SRP) recognizes diversity and inclusion as key drivers of innovation and growth, and seeks to attract a diverse employee base that reflects our community. We are committed to equal employment opportunity regardless of race, color, religion, sex (including pregnancy), gender identity, sexual orientation, national origin, age, disability, genetic information, military status or any other protected status under applicable federal, state or local law. Ultimately, SRP aspires to fully apply the power of diversity and inclusion to build a more equitable and sustainable future for our customers, employees and community.


Drug/Alcohol Policy Statement


In order to promote the safety and well-being of our employees, customers and the communities we serve, SRP is committed to maintaining a drug/alcohol free work environment. Although marijuana may now be legal in Arizona, except as otherwise specified under Arizona law, SRP considers it to be an illegal drug for the purpose of our drug/alcohol policy because marijuana remains illegal at the federal level. Any candidate found to be impaired during the hiring process or who has the presence of an illegal drug or unauthorized substance in their system during the pre-employment drug/alcohol test may be disqualified from further consideration in the hiring process.


All candidates must be legally authorized to work in the United States.
Currently, SRP does not sponsor H1B visas.



Why Work at SRP


SRP's success is rooted in our employees' happiness, health and safety. That's why we offer a comprehensive benefits package to meet the needs of our employees and enhance their well-being. In addition to competitive pay and performance incentives, eligible employees can take advantage of the following benefits:


• 401(k) plan with employer matching
• Retirement pension
• Paid vacation
• Parental leave
• Holiday pay
• Sick leave
• Medical, vision, dental and life insurance
• Wellness programs
• Pre-tax benefits
• Short and long-term disability plans
• Tuition assistance


Nearest Major Market: Phoenix

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