Senior Content and Marketing Strategist
Tempe, AZ, US
Requisition ID: 20272
Join us in building a better future for Arizona!
SRP is one of the largest public power and water utilities in the U.S. providing electricity to approximately one million customers in the greater metropolitan Phoenix area. Since its founding in 1903, SRP has fostered a culture of stewardship and customer service consistently ranking as an industry leader in customer service according to J.D. Power and named one of Arizona's best employers by Forbes. SRP continues to adapt to its changing business environment by seeking innovative ways to reimagine utility service and the provision of critical resources essential to the life and economy of Arizona.
Why Work at SRP
At SRP, we foster an inclusive work environment and believe everyone should have a fair chance to work, regardless of who they are. That’s why we value teams with diverse perspectives, experiences, and backgrounds to help SRP deliver on its mission of providing reliable, affordable and sustainable water and power.
SRP's success is rooted in our employees' happiness, health, and safety. That's why we offer a comprehensive benefits package to meet the needs of our employees and enhance their well-being. In addition to competitive pay and performance incentives, eligible employees can take advantage of the following benefits:
- Pension Plan (at no cost to the employee)
- 401(k) plan with employer matching
- Available your first day: Medical, vision, dental, and life insurance
- Over 200+ hours of PTO (includes vacation days, holidays, floating holidays, and sick leave)
- Parental leave (up to 4 weeks) and adoption assistance
- Wellness programs (including access to a recreation and fitness facility)
- Short and long-term disability plans
- Tuition assistance for both undergraduate and graduate programs
- 10 Employee Resource Groups for career development, community service, and networking
Summary
What You'll Do
- Employ deep expertise and in-depth understanding of integrated, cross-vehicle marketing and communications planning to craft executional plans and oversee that deliver against program/project objectives.
- Oversee collaborative content development effort including creation of messaging hierarchy and journeys, content and communications plans, channel distribution and media plans, and strong content/ creative briefs.
- Translate SRP brand platform and overall customer and community segment strategies into strategic communications messages, engaging content and digital/traditional experiences that are relevant for the public and builds the SRP brand.
- Develop and govern SRP’s overarching omni-channel editorial calendar and manage related media/ advertising mix.
- Demonstrate clear priorities, smart sequencing/timing while balancing near-term and longer-term goals/needs.
- Manage, monitor and adapt / adjust content plans proactively and in real-time based on learning, sentiment, changes in context and other factors.
- Manage relationship with external partners (agency, sponsorships, strategic partnerships) to achieve advertising and marketing goals within budget and on deadline.
- Other duties as assigned.
Education
Experience
Additional Requirements and Qualifications
- Exhibit strong project management skills including budget planning and resource management.
- Demonstrated exceptional written and verbal communication skills, including the ability to: write clearly, succinctly and correctly; write convincingly in an engaging and expressive manner; avoid unnecessary use of jargon or complicated language and; write in a well-structured and logical way.
- Apply integrated marketing, content marketing and content strategy best practices.
- Knowledge of evolving industry market, economic & environmental factors.
- Creative and innovative in employing marketing and communcations strategies.
Hybrid Workplace
SRP currently offers a hybrid workplace, which allows employees whose jobs can be performed remotely, and who have sufficient technical capability, to telework up to three days per week. Although teleworking is available, all employees must live and work in Arizona.
Drug/Alcohol Policy Statement
To promote the safety and well-being of our employees, customers, and the communities we serve, SRP is committed to maintaining a drug/alcohol free work environment. Although marijuana may now be legal in Arizona, except as otherwise specified under Arizona law, SRP considers it to be an illegal drug for the purpose of our drug/alcohol policy because marijuana remains illegal at the federal level. Any candidate found to be impaired during the hiring process or who has the presence of an illegal drug or unauthorized substance in their system during the pre-employment drug/alcohol test may be disqualified from further consideration in the hiring process.
Equal Opportunity Employer Statement
Salt River Project (SRP) is committed to equal employment opportunity regardless of race, color, religion, sex (including pregnancy), gender identity, sexual orientation, national origin, age, disability, genetic information, military status, or any other protected status under applicable federal, state or local law.
Work Authorization
All candidates must be legally authorized to work in the United States.
Currently, SRP does not sponsor H1B visas, OPT, or other employment-related visa's.
Nearest Major Market: Phoenix